Singapore (September 26, 2019) – RCI, the global leader in holiday exchange, was recognized at the Australian Timeshare and Holiday Ownership Council (ATHOC) Awards held on Tuesday, 10 September at the Novotel Surfers Paradise in Gold Coast, Australia.
RCI took home the Innovation Program in the Field award at the 2019 ATHOC Annual Industry Awards for its RCI Member Journey in the Pacific region. The Innovation Program in the field award recognizes individual or team behavior that represents innovation in their respective fields, including the challenging of paradigms and formation of creative ideas, gathering and analyzing information from multiple sources, and an introduction or change of a new process or program that generated a high return on investment.
The ATHOC Awards are prestigious honors that seek to recognize the excellent talents and contributions of an individual and the work they undertake in the timeshare and holiday ownership industry across Australia and in the South Pacific region. The ATHOC Awards Night saw a turn up of 270 attendees who were present to support and celebrate the win of their colleagues at the hotly contested National Awards.
“Providing our 3.8 million members with a seamless and quality experience has always been a priority for RCI, and the recognition by ATHOC on the RCI Member Journey initiative is an affirmation of the industry’s focus on customer experience,” said Jonathan Mills, Managing Director of RCI Asia Pacific and DAE Global.
“The RCI Member Journey is a holistic initiative that looks into every single customer’s touch point with RCI, beginning from their very first interaction with us as a member,” said Silvana Hernandez, Director of Marketing for RCI Asia Pacific. “It allows us to customize the member experience for our key accounts according to the holiday product that they own and their membership tier, creating a personalized experience for our members.”
Launched in 2018, the RCI Member Journey is one of RCI’s initiatives to transform the typical member onboarding process to engage members in the shortest timeframe possible whilst providing a consistent experience in understanding the value and benefits offered by RCI.
For more information, visit www.RCI.com or www.RCIAffiliates.com.
About RCIRCI is the worldwide leader in vacation exchange, housing a unique portfolio of brands. RCI pioneered the concept of vacation exchange in 1974, offering members increased flexibility and versatility with their vacation ownership experience. Today, through the RCI Weeks® program, the week-for-week exchange system, and the RCI Points® program, the industry’s first global points-based exchange system, RCI offers its 3.8 million members access to more than 4,300 affiliated resorts in approximately 110 countries. RCI’s luxury exchange program, The Registry Collection® program, is the world’s largest program of its kind with approximately 200 affiliated properties either accessible for exchange or under development on six continents. RCI’s portfolio of brands also includes Love Home Swap, one of the world’s largest home exchange programs, DAE, a direct-to-member exchange company, and @Work International, a leading provider of property management systems. RCI is part of Wyndham Destinations (NYSE:WYND). For additional information visit our media center or rciaffiliates.com. RCI also can be found on Facebook, Instagram, YouTube and Twitter.
Joanna WangJoanna.Wang@rci.com+65 6412 2171