Our Culture

RCI strives to be the widely-recognized service leader in the hospitality industry. We have a service-oriented culture in which each associate strives to be responsive, be respectful and deliver great experiences to our customers, guests, partners and communities as well as to each other.

RCI Core Values:

  • Act with integrity in all that we do
  • Respect everyone, everywhere
  • Provide individual opportunity and accountability
  • Improve our customers' lives
  • Support our communities

RCI's charity of choice is Christel House. Click here to learn more