National tourism agency VisitBritain has launched a major campaign to inspire more visitors from India to visit the UK.
The #OMGB (Oh My GREAT Britain) ‘Home of Amazing Moments’ marketing campaign will feature a seven-week paid digital and billboard campaign to showcase the amazing moments that can only be had on a trip to Britain.
Sumathi Ramanathan, VisitBritain’s director Asia Pacific, Middle East & Africa (APMEA), said: “There are so many great things going on across our nations and regions this year from literary anniversaries to major sporting events.
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VisitBritain aiming to boost tourism from India