RDO7: Thomas Landen – Today’s traveller in a digital world
Thomas Landen, head of Marketing EME for Revinate, gave RDO7 delegates a heads-up on the modern traveller and the huge influence the digital world is having on the real one.
The travel industry today bears little resemblance to the industry it once was, prior to the revolution of technology, he explained. It is constantly adapting as expectations and priorities of travellers continue to change, which poses challenges for businesses. Revinate advises hospitality companies across the globe on their digital strategy, and Landen shed light on the effect the modern traveller has on the industry and what the typical traveller is looking for today.
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Thomas Landen – Today’s traveller in a digital world